The older 2k’s, 2k+’s, 888′s and whatnot are all blackbox hardware and those are the systems that are being retired and no longer sold. Revival is all Linux and software at this stage as well. So nothing to be retired there.

Adding Apple’s tech to the fold most likely won’t add so much to DaVinci’s fold… given that it’s all Linux at this stage anyway. One might argue that on a product like Revival, adding platform support for Apple might be advantageous to complete with the PFClean market, but then there would have to be a rather large change in price made as well. They are night and day for a toolset that share’s more than they are at odds.

Could there be a drastic price decrease in the Resolve line. Sure. Why not? The core processing could be split over 2 GPU’s running on the same desktop/rack PC with a fast disc connection in a data only config combined with some clever hardware from BMD for monitoring (wait, don’t they already make that) and continue to decentralize the color correcting workflow. Many machine’s performing different tasks in tandem. Not everyone needs to lay to tape. Not everyone needs telecine control.

In my opinion the main issues with DaVinci as of late have been more with understanding pipelining, workflow and connectivity. If you are perceived as being long in the tooth against FilmLight and DV by the up and coming generation of colourists, post-supervisors, Flame artists and whatnot then it doesn’t matter how impressive the tech is. Didn’t hear Resolve mentioned by Peter Doyle, despite their “awesome processing power” as someone close to this site once mentioned. If it doesn’t work and play well with others then it won’t go so far. Maybe BMD will fix that.

It’s also going to be interesting to see is how BMD will make money off of DaVinci. Most of their revenue was generated as of late selling refurb 2k’s and the like along side service contracts. With that market gone, it very much becomes Resolve vs BaseLight vs Filmmaster. I know who I would put my money on.

If Grant is a strategic thinker he’ll know this. With Snow Leopard’s GCD and OpenCL, daVinci could take advantage of much lower cost parallel processing hardware to broaden its market. With lower cost hardware, new features and judicious software price cuts, BMD can test the broader market demand for daVinci-class products in mid-market post.

daVinci systems have been largely based on powerful hardware as well as software. They have been designed to rely on each other. The system is/has always been targeted at high-end post-production where timeliness is important, (thus dedicated hardware). There has never been a “software only” davinci and this won’t likely change, unless they change the nature of what it does. Don’t look for any reduction of price to suit the casual user.

>My question is- will this mean greatly reduced prices on Davinci software in the future? Or is this just good news for the high end post houses that can already afford them?<