fxpodcast: Dashing’s Hyundai spots

This week we speak to Dashing founder and creative director Robert Moggach about the effects and CG environments created for a group of Hyundai TVCs, featuring vehicles in an enormous test facility. We’ll also soon be posting an in-depth look at how Mari v1.4 was used on the spots in an interview with CG supervisor Scott Metzger.

Check out some of the spots and credits below.

Engineering Where You Need It: Elantra

Engineering Where You Need It: Veloster

Engineering Where You Need It: Sonata


Spot Title(s): “Engineering Where You Need It: Veloster” (featured), “Engineering Where You Need It: Sonata” (featured), “Engineering Where You Need It: Elantra” (featured), “Engineering Where You Need It: Tuscon,” “Engineering Where You Need It: Genesis”

Air Date: February 2012

Client: Hyundai
VP Marketing: John Vernil

Agency: Innocean Worldwide Canada
CD: Gary Westgate
AD: Gary Holme, Gerald Fleck
Writer: Nelson Quintal, Tim Das
Account Director: Shannon Beaver
Sr VP Innocean: Vito Greto
Producer: Alina Prussky

Prod Co: Radke Films / MJZ
Director: Rob Leggatt
Director of Photography: Claudio Miranda
Executive Producer: Scott Mackenzie
Line Producer: Mark Hall

Editorial Co: School Editing
Editor: Chris Van Dyke
EP / Producer: Sarah Brooks

Visual Effects Co: Dashing Collective Inc.
VFX Supervisor: Robert Moggach
Design Director: Justin Blampied
CG Supervisors: Sebastian Bilbao / Scott Metzger
CG Design Lead: Aylwin Fernando
Animation Supervisor: Stew Burris
CG Artists: Doug Law, Mikko Martikainen, Morena Protti, Kris Cabrera, Matt Burris, Dominic Cheung
Compositors: Pat Wakefield, Wendy Whaley, Dan Margules
Producer: Mary Anne Ledesma

Telecine Co: Alter Ego
Colorist(s): Eric Whipp
EP: Meredith Gauley

Music Co: Vapor Music
Music Creative Director: Joey Serlin
Composer(s): Julian Rudd (Veloster & Genesis), Andrew Harris (Elantra), Ben Jordan (Sonata & Tucson)
EP/Producer: Lindsay Bates
Head Engineer: Julian Rudd

Shoot Location: Vancouver, BC

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