Maximum Throughput was founded in 1998 and is probably best known in visual effects for their Sledgehammer line which provides storage and IO solutions to complement workstations and provide conform capability. A little over a year ago they introduced MAXedit™ which offers a scalable, multi-seat HD/SD editing solution and also has a web component that provides a “comprehensive web-based editing platform”.

Avid acquired Max-T on July 31st. We first heard about this from a customer who received a letter informing them of the sale and that “we are not planning the future sale or new development of Sledgehammer”.

We contacted Avid for a comment and they offered this response:
“Avid acquired Max-T on July 31, 2009. This acquisition is an example of how Avid is investing in technology to complement our ongoing innovative work on our current solutions. Avid has notified all Max-T customers about the acquisition and communicated our assurance to honor existing support agreements, as well our plans at present time to discontinue future sales or new development of Max-T products.”


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One Response to More transitions – Avid acquired Max-T

  1. I took a look at Max Edit at NAB this year and was thoroughly impressed. Based on some business relationships, I have spent some time with the application over the summer. The prospect of distance being irrelevant between an editor and their source material anywhere in the world is kind of mind boggling. It opens up all kinds of collaborative workflows. Very interesting that Avid has picked this up.

    Posted by Alex Udell on

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